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Instagram: Rad or fad?

If you’re in or around the social media sphere, chances are, you’ve noticed photos being posted from a Web site called “Instagram”.


By John Garcia on December 14, 2010

If you’re in or around the social media sphere, chances are, you’ve noticed photos being posted from a website called “Instagram“.

Instagram, as described by the app maker, is “a fast, beautiful and fun way to share your life with friends through a series of pictures.”

With the free Instagram iPhone app, you can quickly and easily shoot and transform your photos, using one of the 11 built-in filters, giving your snaps a vintage look and feel, reminiscent to the days of toy cameras and Polaroid photography.

In addition to photo-taking, you can share your shots with a community of Instagram fanatics, connecting with friends, posting photos to your social networks and leaving comments on shots you think deserve them. Instagram also allows you to geo-tag your shots and tap the Foursquare API to check in to your location, bringing the photo-sharing experience full circle.

I’ve been playing with the app for the past two weeks, and I’m hooked!

Being a photographer, I tend to shoot photos of practically every meal, things I pass during the day or at work for tweeting promotions and communication purposes. Before Instagram, I’d use Twitpic to attach photos to my tweets, which works, but doesn’t have much community appeal (the app has a lot to do with this) and it does essentially the same thing in a fun and creative way.

While most users will dig the Instagram concept, there are many purists, or pure fad haters out there who feel the app is a waste of time and brings photo “crapification” to the mainstream.

I started getting in to photography in the late ’90s, when Photoshop was only a few versions old and digital photography was limited to 640×480 resolutions and writing to floppy disks (bleh!). Being a good photographer required a good eye, and we could rely less on filters and post production to properly expose a shot or get the colors right in the camera.

On one hand, I can appreciate the purists who shun heavy post-production techniques, but at the same time, can appreciate a good photo whether it was untouched or run through an Instagram filter.

Bottom line is, I feel Instagram is taking a step forward in photo sharing and revolutizing the “twitpic” as we know it. It’s the Vimeo of photo-sharing services and I feel can only improve from here. You don’t always have to apply a filter to your photo and it integrates with social networks seamlessly. It’s beautifully designed, easy to use and most of all, it’s fun!

So what’s your take? Have you tried Instagram yet? Do you think it’s rad or is it just another fly-by-night fad? Post your thoughts!

Here are a few of my favorite Instagrams:

Chinchillin' (1 of 17)

Chinchillin'

Recent Posts:


Read more of John’s blog entries at www.nonstophonolulu.com/nocache. Follow John on Twitter @johngarcia or e-mail him at john@nonstophonolulu.com.

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docrock 47 pts

I love Instagram as those of you how follow me "DocRock" know I may love it too much. I do thinks it's bad of people to use there Faux35mm shots just to get on the popular page; however, good photos are always inspiring no matter what. The ultimate accidental zip up of the gentlemen's area of this app is when not so good shots taken be cybercelebs get on the popular page just because they have eleventy-million followers ie. Sarah Lane or Kevin Rose.

Added to my phone app addictions are:
Hipstamatic
Camera+
ProHDR
Best Camera

On The Proside:
Movie Slate (clapboard and shot log)
My Canon 40D and 5D Mk II manuals apps

And hardware of course my "Glif" iPhone tripod adaptor (http://www.theglif.com/) I featured it here http://on.fb.me/gYLGWQ

Now go take some pics

fpizarro 6 pts

Good review of the app, John! As a non-photog, I've been having a blast taking "professional" looking shots from my iPhone. I'm "fpizarro" on Instagram if anyone wants to look me up.
I heard there were complaints from some users about photos that are posted on Instagram that are not taken on a mobile phone. What do you guys think about that?

hawaii 63 pts

fpizarro I'm among the gripers. I think it's great that the app lets you import photos, which is how you get some great Diptic, Tiltshift, or other creations, and surely people should be able to share that epic photo they took with their Canon Mark 18 or whatever. I just think they should include only photos taken in-app in the "Popular" screen. Of course an Ansel Adams shot would be popular. I want to see people who create truly beautiful things within the constraints of the iPhone.

fpizarro 6 pts

Hi, Ryan: I have to agree! I think the whole point is to highlight the immediacy and candid nature of mobile shots on the go, not studio masterpieces. Besides, the smartphone focus let's us amateurs get a chance to play, too!

edmorita 66 pts

Although I think that the the filters in the app yeild some great shots, I don't see how it is any different from other photo sharing services via twitpic, posterous, moby, plixi, or yfrog. I think it is a fad and will fall by the way side once the next big thing comes along.

johngarcia 171 pts

edmorita thanks for the thoughts, Ed!

PHOTOluluTV 13 pts

edmorita Since there's no app for androids, picplz is the next best thing.

johngarcia 171 pts

If you're on Instagram, post your username up! I'm JohnGarcia u00e2u0080u0094 let's connect!

docrock 47 pts

johngarcia Docrock of course :)

MoOgooGuypAN 20 pts

Yup. I'm an Instagram user. I forgot if Cnet or Gizmodo featured the app but I was soon smitten with it. I'm in no was a photographer but this app makes my pictures look like those ones you see in museums...well sort of. I also like the fact that I can send those pictures directly to my Flickr, Facebook, and Twitter account. It does so many cool things in one quick swoop. Bonus is that it's FREE99!

johngarcia 171 pts

MoOgooGuypAN Very cool! What's your username? Not sure if we're connected already or not. I'm JohnGarcia!

turkfontaine 189 pts

it was only a few years ago that newspapers switched to digital cameras. that's when we all new D photography was for real and forever. i only have the one in my phone. but INSTAGRAM looks like fun. i used to love to use filters on color film to see what the pics would look like, pile them on and mess wtih the speed and stops, push the film in devlopment. i wonder what digital effects such apps will yet come up with.

in Japan, years ago, i and my fellow cold-warriors used to steal infrared film from the VQ1 recon squadron at Atsugi, load up our Nikon Fs, & FTNs and roam all over Tokyo and Yokohama, shooting up rolls and rolls. i still have a film camera, an Olympus OM2. i shoot B&W with it when i can get it. all the old camera shops that once clustered around the SF Chron and the Oak Trib are almost gone.

i linger longer now, studying the digital SLRs. i know one day i'll pop for one.

johngarcia 171 pts

turkfontaine Very cool! I have a film body as well but only used it a few times. Can't beat the instant gratification from a digital camera, but there is something to be said about true film processing and "post production" u00e2u0080u0094 a true art!

nathankam 37 pts

I say RAD! I've become a fan too (look me up as "nathankam")...and using other photo apps (like Diptic and PhotoFunia) to make the Instagram posts even better are becoming more and more addicting. There's some really talented folks out there with a great eye. Photos are worth a thousand words...which sometimes I don't like reading. LOL. Coincidentally, I just did a post on my blog (http://kamfamily.wordpress.com) about my favorite iPhone photo apps.

johngarcia 171 pts

nathankam Awesome! I saw your post about photo apps today as well: (http://hnl.me/NKamGram) and I just started using Diptic for multi photo layouts. Also playing with TilShiftGen and TrueHDR for fun. Really neat stuff. Can't wait for optical zoom on my iPhone! :)

docrock 47 pts

nathankam I'm on the Tilt Shift Generator iPhone and iPad versions, Hipstamatic, Camera Plus+ and ProHDR. Self Image is neat for taking pic when you have no one to take pics with.

hawaii 63 pts

I love Instagram (look me up as 'hawaii'), though it's iPhone-only system is very limiting. 'Tis definitely the season for photo sharing startups, including Picplz, Burstn, Path, and half a dozen others garnering VC backing all of a sudden. Instagram needs to beef up its web interface and get in the Android game to stay competitive, as most of its competitors work on more than one platform. A fun community and neat filters get you only so far.

johngarcia 171 pts

hawaii I agree on the Web site side of things. Totally wish I could browse, share, like and comment on the WEB! Android support would definitely help to expand the user base. Wonder why VCs are backing photo sharing apps all of a sudden? Wonder which twitter app will roll filters or Instagram integration first!? :)

jennalanger 708 pts

johngarcia hawaii I'm really hoping for an Android app soon, the platform is missing a fun simple app like instagram. I've tried a few others for Android, but they all seem a bit cheesy. with Jon's photo skillz and the neat filters, the images look gallery worthy!

Ynaku 78 pts

I have it on my IPOD but haven't really played with it yet. I like th eability to share it with friends.

johngarcia 171 pts

Ynaku When you try it out, let me know what you think! :)

About John Garcia

Born and raised in Honolulu, Hawaii, John is a digital designer specializing in web, photo, video and social media. John is currently Digital Innovation Strategist for The Kamehameha Schools and is formerly Supervisor of Digital Design for The Honolulu Advertiser. With over 10 years of experience in the digital business, John is constantly searching for ways to innovate through creative design. John will oversee creative direction and technical operations for Nonstop Honolulu. Follow John on twitter @johngarcia or visit his website at www.john-garcia.com.

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